
Crabtree & Evelyn
Caribbean Island Wild Flowers
Crabtree & Evelyn produced an exclusive collection called 'Caribbean Island Wild Flowers'. The fragrance collection has luscious, tropical citrus notes, alongside a marine accord, all of which conjure the feeling of long relaxing days on a tranquil Caribbean island.
My role was to retouch and create the key visuals from the product photoshoot. Once approved I used the key visuals to create all promotional material.
Off the back of this I compiled the guidelines that would be sent out to 200 stores in 65 countries. The guidelines explained how to execute the various marketing materials across various sized stores.
Collateral: Window Posters | In-Store POS | Website Header | Web Banners | Email Blasts | Tool Kit


